Automotive
Maximize and consolidate the brand's web properties to support acquisition, loyalty and brand experience while lowering costs.
Areas of expertise and recommendations
(including, not limited to)
- DRIVE ACQUISITION AND LOYALTY. LOWER COSTS:
- On and offline marketing integration
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Invitation strategies and network marketing
- Meritocracy marketing and point systems
- Creative direction and user experience
- SUPPORT LOCAL BRAND EXPERIENCE VIA THE INTERNET
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Support and drive micro-events at dealerships
- Activate owners' interaction locally (new and vintage)
- Engage unofficial ambassadors (e.g. collectors)
- DEALERSHIPS
- Strategies to drive client profiling
- Automatized client behavior and lifestyle analysis
- Streamline relations: dealers / test centers / clients
- Support sales people with online applications
- AFTER SALES
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Maximize follow up via profile-based emailing
- Online / mobile alerts for brand-related initiatives
- Personalized owners' recommendations
- Integrated model-focused micro-communities
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Related applications:
